Reporting

Every number that matters, in one place, explained in plain English

The Insights Portal pulls Google Business Profile, Search Console, GA4, Google Ads, Meta, call records and page speed into a single dashboard. Then it writes you a short summary of what changed and what to do about it.

Built for Restaurants, Home services, Dental and med spa, Multi-location brands

You stop logging into six platforms and stop guessing which one is telling the truth.

9Platforms replaced by one login. GBP, GSC, GA4, Google Ads, Meta, Instagram, Shopify, call tracking, PageSpeed

What it does

The part that changes your week

  • Week-over-week trend arrows on every tile, so a bad week is visible on day one instead of day thirty
  • Sparklines on calls, clicks, impressions and conversions
  • A Master Summary drawer that reads like a note from an analyst, because it is generated from your data every week
  • Page speed scores tracked over time, since Google measures them whether you do or not

Specification

  • Data sourcesGoogle Business Profile, Search Console, GA4, Google Ads, Meta Ads, Instagram, Shopify, CallRail, PageSpeed
  • RefreshDaily pulls, weekly written summary, month-over-month and week-over-week deltas
  • Executive summaryWritten narrative generated from your own numbers, not a template
  • AccessYour own login at portal.valuelyticsinc.com, installable on a phone home screen
  • SharingSend a read-only view to a partner, a GM or a franchisor

Straight answers

Insights Portal, answered

Is the Insights Portal a Looker Studio dashboard?

No. It started as one and was rebuilt as a custom application because Looker Studio could not hold the call data, the review data and the written summaries in one place without breaking. It is a React application backed by its own database.

How often does the data refresh?

Source data pulls daily. The written executive summary is generated weekly, normally overnight into Monday, so it is waiting for you at the start of the week.

Can I see it on my phone?

Yes. It installs to a phone home screen like an app and is built to be read on a phone first.

Do I own the data?

You own your accounts and your data. The portal reads from your accounts using your permissions, and access can be revoked by you at any time.

Next step

Find out what your listing is costing you

Run the free Visibility Grader, or book twenty minutes and we will go through your Google Business Profile, your reviews and your competitors on the call.